Sales Management & Personal Selling

MKT 374

This course develops skills in personal selling, sales force management, and relationship building. You’ll learn both the interpersonal dynamics of effective selling and the strategic considerations of managing a sales organization.

Course Format

This course alternates between in-person and asynchronous online formats depending on the semester.

Lecture Videos

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Lecture video links will be added here.

Readings

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Course readings will be added here.

Assignments

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Assignment materials will be added here.